Air Fresh Marketing brand activation at NASCAR race
Every Track • Every Race Weekend • 36 Races

NASCAR
Event Marketing & Staffing

We're the team behind the activations. 15 years of putting brands in front of fans at the biggest motorsport events in America - and we're at every major track on the circuit. Let's make it happen.

15+
Years in Motorsports
200+
NASCAR Events
10K+
Staff Deployed
36
Race Weekends

Trusted by Leading Brands

Red Bull
Red Bull
Google
Google
Netflix
Netflix
NFL
NFL
Microsoft
Microsoft
Pepsi
Pepsi

What We Actually Do

We're not just a staffing agency. We build brand experiences that people remember long after the checkered flag drops. Here's how we do it.

Brand Activations

Brand Activations

Interactive fan experiences at the track - product sampling, photo ops, and those moments that get people posting. We've done this at 500+ motorsport events.

Promotional Staffing

Promotional Staffing

Need 30 brand ambassadors at Daytona by race week? Done. Our roster of 10,000+ trained pros covers every major track in the circuit.

Fan Zone Experiences

Fan Zone Experiences

The infield, the midway, the tailgate lots - we design and staff fan experiences that keep the energy going from gates open to checkered flag.

Street Teams

Street Teams

High-energy crews hitting hotels, RV parks, and race-day hot spots with your brand. GPS-tracked, data-driven, impossible to miss.

Hospitality & VIP

Hospitality & VIP

White-glove service for corporate suites, sponsor lounges, and pit road experiences. Our hospitality pros have worked Daytona, Talladega, and the Championship.

Event Production

Event Production

From stage builds to teardown, AV rigs to lighting design - we handle the nuts and bolts so you can focus on your brand.

We Don't Just Talk - Here's Proof

From Red Bull to Google to the NFL, we've been activating brands at the highest level. Check out what that looks like.

Red Bull Activation

Red Bull Activation

Google Activation

Google Activation

Netflix Activation

Netflix Activation

NFL Activation

NFL Activation

Adidas Activation

Adidas Activation

Microsoft Activation

Microsoft Activation

Pepsi Activation

Pepsi Activation

Lyft Activation

Lyft Activation

Air Fresh Marketing brand activation

Race Season Books Up Fast.

The best tracks and race weekends go quick. We're already booking teams for Daytona and beyond. Don't wait until you're behind the pace car. Let's lock in your activation.