Dover Motor Speedway
Dover, DE1 mile • Capacity: 95,500

Dover Motor Speedway
Event Marketing & Staffing

Professional event staff, brand ambassadors, and hospitality teams for every NASCAR race at Dover Motor Speedway.

Dover Motor Speedway
Track
1 mile
Track Length
95,500
Capacity
2-3
Race Weekends

Our Services at Dover Motor Speedway

Full-service event marketing and staffing for NASCAR races and events.

Brand Activations

Interactive fan experiences in the infield, fan zones, and campgrounds.

Promotional Staffing

Trained brand ambassadors for race weekends, sponsor activations, and pit experiences.

Hospitality & VIP

White-glove service for corporate suites, sponsor lounges, and pit road experiences.

Street Teams

High-energy crews at hotels, RV parks, and tailgate areas.

Event Production

Stage builds, AV, lighting, and full event logistics support.

Merchandise & Retail

Pop-up shops, merchandise sales, and retail staffing.

Why Brands Trust Us at Dover Motor Speedway

  • Local DE Team
    Staff who know the track, the fans, and the best activation spots.
  • 15+ Years Motorsports Experience
    We've staffed hundreds of NASCAR races including the Daytona 500.
  • Race Weekend Ready
    Trained, uniformed staff who show up early and deliver results.
NASCAR brand activation

Ready to Activate at Dover Motor Speedway?

Race weekends book up fast. Let's lock in your activation before the best dates are gone.